Seven Questions
The owner of Nevada’s only all-penny casino on surviving a decade, the allure of downtown Henderson and trusting your gut instinct
April 30th, 2013
Recipe for small-business success: Take over a failed casino—one that’s been vacant for three years—in a stagnant section of downtown Henderson. Rebrand it the Emerald Island (because your mother’s 100 percent Irish), complete with murals of 17th-century Irish village landscapes and faux stonework. Market it as “Nevada’s only all-penny casino.” Then wait for the money to roll in. OK, maybe that’s not the ideal recipe, but it certainly worked for Tim Brooks, who along with his twin brother, Michael, opened the Emerald Island just west of Water Street in 2003.
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